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Abandoned Cart % Metric


Level 2

Can the below formula be created in Calculated Metrics to create an Abandoned Cart % metric? If not, is there another way to get at the information without having to do an implementation.


(1-(orders/cart additions))*100


We have have multiple ecommerce sites and uper management is interested in reporting cart abandonement.


Thank you

1 Reply


Community Advisor

Sure, you can do that in Calculated Metrics! Provided, of course, that you have data for Orders and Cart Additions.