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Based on the datafeed export and using Python language (so outside Adobe) a colleague was able to create a nice visualization of the visit journey/path.
Here below you see the paths on Pagetype level.
Advantages compared to (Next Page) Path reports in Adobe Analytics or Adhoc Analysis:
- The sunburst tarts from the first pagevisit: the inner circle is the first page <--> In Adobe you start from a given page unregardless from the visit depth
- The sunburst gives you a complete overview of all paths from all startpoints <--> In Adobe you need to select your startpoint eg Home
- The sunburst is interactive & very intuitively: selecting a color in the 3rd inner circle will show you on the top an overview of the selected path and the occurence
Disadvantage: we don't have it real time since it is based on the datafeed
Question/proposal to Adobe: incorporate this kind (and other fancy types) of visualization(s) within Adobe
Nice visualisation feature to have, if we want to track user behaviour. This visualisation could be done in R, but it has limitation in pathing( only 4 possible ways).
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