More relevant Alerts (3-hourly/6-hourly Alerts, Alerts only if HIGHER or LOWER plus Significance)

luekl

12-01-2018

We are heavy Alert Users.

The challenge: We want *relevant alerts*. Adobe's Anomaly detection system is ok, but 95% of the *Hourly Alerts* it spits out are completely irrelevant as traffic simply oscillates too much from one hour to the next, AND because Adobe seems to take only the last 24 hours into account when looking for Anomalies. So we had to deactivate all our Hourly Alerts.

1. However, Daily Alerts are too late for something really critical, so Adobe needs to either improve the Hourly Alert logic, or offer something in between, like _3-hour-periods or 6-hour-periods_ which don't jump up and down all the time like hourly data.

2. Alerts should be configurable to fire only "only if a value is _HIGHER/LOWER_ than expected" (and a certain Significance Level. We don't care so much if the Conversion Rate of Google Shopping is greater than expected, we want to be ALERTED when it goes DOWN because then we have to take immediate action.

3 Comments (3 New)
3 Comments

danf46525780

28-02-2018

We also love alerts, but face the same issues as luekl where trends are different by hour and day of week. And also when campaign activity adjusts our 'norm', it sends people into a frenzy when revenue is down.

Asheesh_P

MVP

16-03-2019

Have more ideas to improve it further here Enhanced Analytics Intelligent Alerts in 2019

debbiecsmith

25-03-2019

This is something I would be interested in.  I am relatively new to alerts, but want to be able to see issues as soon as possible.  zero bookings in a 3 hour period would be great.

Hourly alerts mean I can get up to 10 a day for some of our sites and it's difficult to know if there are issues, especially out of hours (which is when most issues seem to happen).