Join us January 15th for an AMA with Champion Achaia Walton, who will be talking about her article on Event-Based Reporting and Measuring Content Groups!
Adobe Analytics answer what has happened or what is happening. Could we have forecasting feature in Analytic which can answer the question: what will happen? For e.g. Predicting what would be sales 1 or 2 or "X" periods down the lane. We can build models from already available data in Analytics like recency (days since last visit), frequency (number of times visited) and monetary value (revenue).
