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Brand/Non-Brand search term variable


Level 3


I'd like to see a new feature introduced that gives you the ability to set up automatic classification of search terms as either brand or non-brand.

(I know there is an engineering solution for this but I'd like to see something 'out of the box' introduced)



Level 9


There might be a way to get this done using:


1. Data processing rules or by dynamically populating an eVar or s.prop with the search engine keywords used to find you




2. Creating classification rules with the free version of SAINT Bernard. You can get that here, along with a couple of videos that illustrate how to use it.