Adobe Marketo Engage

Countdown timers can make email more compelling, but using complex code like JavaScript is not practical in email abd a Gif image has limited functionality.  However, there few third-party tools to add countdown timers to email without any technical skills. But the problem with using a third-party tool is that the free version comes with their branding (logo, link) while the paid version has a monthly cost.    Can you suggest an inbuilt tool/solution in Marketo or a Launch Point Partner that can help to achieve? 

Hello All, I am preparing for MCE & came across below question. I am confused on the correct answer as the key say option B is correct. Can someone guide how is option B correct.   An Adobe Marketo Engage expert is tasked with creating an operational email compliance campaign that needs to update the “Unsubscribed Date” and the “Unsubscribed History” fields. The “Unsubscribed Date” is a custom date type field created to log the person's date of unsubscribe and clear out the field when a person re-subscribes. The “Unsubscribe History” is a custom text area field created to store the dates when a person's “Unsubscribed” field changed to the True value. How should the campaign be set up to ensure that both the custom fields are updated for all the Unsubscribed people created or updated?   o Smart List - Use "Person is Created" and “Data Value Changes” triggers. Use the “Unsubscribed” field is False filter. Flow Step 1 - Use "Change Data Value" step to update the "Unsubs

I am using the create SF task flow step in several campaigns and assigning them to our reps in SF.  One of our reps left the company temporarily and then came back.  Rather than reactivating the old user record in Salesforce when he returned, a new user record was created.    The Marketo create task flow step is now only detecting the old inactive user record in SF and is erroring out and not creating tasks because it's registering him as being inactive.  What's stranger, is it's doing fine assigning leads to the correct SF user record.  When setting up the flowstep, I only have one option for the "assigned to" user on the task.  Any ideas on where I can troubleshoot this connection or how to go about fixing the issue?        **Salesforce does not allow the deletion of a user record, so that is not an option, and this is a SF user not a Marketo user so deleting and creating a new Marketo user will not fix the issue either.  T

I have an engagement program with four active streams and need to make some changes to the emails. Do I have to turn the program off AND deactivate each stream? Or do I just have to do one or the other?   Plus, I wish to avoid making any changes that would impact the current state of the program/not interrupt the leads as they go through the stream.    Thanks for any suggestions!

We create snippets from mobile in our template for sections we use frequently e.g. a mobile app snippet. This is great as it allows us to update it everywhere if it becomes out of date. I usually do this by mostly using the code build in our email template, which has worked fine but we have a media query in the template telling paragraph text to increase in size on mobile. Is it possible to get the snippet to listen to the template media query? I have tried adding in style tags to the snippet but marketo seems to automatically remove them. 

Hi Community,   I am studying for the Marketo exam and recently took the practice test.   I missed a handful of questions and have been reviewing the correct answers but am not sure why they are correct.   I will not post the actual questions from the practice test, but similar ones that I've recreated in Marketo.   Please see one of my questions below:   Which two activities allow a person to qualify for the campaign below? (Choose two.)     Email is delivered and the person filled out Email Status update form but not Webinar Form. Email is delivered and the person did not fill out Email Status update form or Webinar Form. Email is sent and the person did not fill out Email Status update form or Webinar Form. Email is delivered and the person filled out both Email Status update form and Webinar Form.   Correct Answer: A & B   I answered D.   My thinking was that the person would qualify if the email was delivered to them AND the

Hello everyone,   I'm currently in the process of trying to deprecate our use of Segment (an event-handling framework) and move towards a more API-focused approach to working with custom activities. But I'm unclear if I can just use the primaryAttributeValue to index our activity, or if we need to somehow get the leadId to trigger this.   For more specifics, let's say that we want to give people an option to opt out of marketing emails for GDPR compliance. During signup, we would get an email and (our internal) customer id, but I don't know if we've created a lead for them in Marketo yet. In Segment (docs) I would get the Custom Activity ID, determine what field is the primary key, and upload whatever other information is pertinent. So if I know that "myself@me.com" doesn't want an email, I assume that there is something that can figure out which lead has that email and do the necessary actions.   However, when looking through some API documentation (this doc, this ref),

Hello,   I was creating a champion/challenger test on my nurture program and came up with some question: 1- For the test to run do I need to add each challenger email to the stream? 2- When i select the winner of each test, do i need to remove or deactivate the other emails from the stream (the ones that did not win the test)   Thank you

Hello,   I am getting a blank error when trying to approve my landing page template. Has anyone got a blank error before & can guide me to the solution?    Here is a gist link to my LP Code : https://gist.github.com/steezeglow9/d852a773b5188dfc1a07a18c0bfb5a35Marketo LP (github.com)

Hi,   I found this beautiful guide to use API calls using Postman and was wondering if there was a way to export the whole structure of my Marketo instance so I could do an Audit document. The idea is to have all our programs and assets documented and see what is active and what should go to the archive folders.   I found the Folders Endpoint Reference article, but I need to bring all the items inside of each folder. Is there a way to accomplish this?

Hi All,   I'm trying to debug something related to Salesforce Marketo native integration. While I'm working on it, I haven't been able to find any setting where we can restrict which records need to come from Salesforce to Marketo.   Question: Does Salesforce <-> Marketo Native integration bring all records that are created in Marketo to Salesforce and Salesforce to Marketo?

Hi, anyone could help me with the business case below?  "I want to score an "account" based on contact engagements and notify the account owner when a threshold is reached. The target will be customized based on a region where I can use Marketo's segmentation."   Do you have any ideas on how to solve this without Marketo's Target Account Management addon? Thanks.  Andréia     

Hi,    Looking to create unique signature for 10 of our sales leads. Are there any resources on how to do this step by step using the Email Script Token? Thanks in advance!

I installed the Compute Formula service per this user guide all initially looked well, until I attempted to execute an AIO Compute Formula step.  I set up a few string fields as input fields for the service, but no matter how simple of formula I supply, when the AIO Compute Formula step executes, it fails and produces the following error messages: "Skipped Choice had one or more invalid tokens" "Choice had one or more invalid tokens"   Would anyone know why it would produce this message?  Is there an easy way to validate the installation of the AIO Compute Formula service?   Here is how the service appears in the Service Providers page:   Service setup details with incoming field mapping:   A screenshot of the simple task I created:   Activity error produced by the step:      

Outreach recently announced the native integration of Hubspot to their platform. What about Marketo? There's benefits integrating Marketo and Outreach enabling businesses to seamlessly integrate marketing and sales efforts, drive efficiency, and achieve superior results. Uses cases include: Streamlining lead nurturing: Marketo can trigger Outreach to assign the lead to the appropriate sales representative for further engagement, creating a prospect in Outreach for them to begin sequencing. This would cut out CRM and streamline the lead handoff process, reduces response times, and increases the likelihood of conversion.  Personalised sales engagement: The integration of Marketo and Outreach empowers sales representatives with valuable insights gathered by marketing teams. Information of each prospect's interests, pain points, and previous interactions can be used to deliver tailored communication across Outreach's channels. Closed-loop on sales and marketing reporting :

Hi all,I accidently overrode an inherited token, which moved it into the overridden category. Is there a way to change this back so it inherits the token values from the parent campaign?Thanks!

I'm trying to create a form where if the user selects a certain value from a dropdown field, their information will be sent when they click Submit, but then a second form with appear with additional optional questions. If they select anything else, they'll just get redirected to a Thank You page.   Note: I've had the discussion with the team about using dynamic fields and just having the optional questions appear at the bottom of the first form if they meet the criteria, but since it's already a pretty long form, they think it will lead to greater form abandonment and would rather capture the required information first.   I have this working in pieces - when I load the first form the traditional way, the conditional logic works where the form is hidden upon Submit (prepping for the next form) or redirects. I also tried the code here (https://codepen.io/figureone/pen/wpXrvx?editors=1010) which is working correctly to load the second form, however it loads for everyone. I just

Hello! I aborted an one-off email AB test that was in process because I didn't mean to schedule 50% of the audience to receive the "winner". The "winner" send was set to go out later this week and the other half of the send sent yesterday. Does anyone know if I aborted the AB test before the second "winner" send went out, will it still send later this week? The hope is no, but want to confirm.