Adobe Journey Optimizer

Recording URL: Beyond Campaign Marketing: Orchestrated Engagement at Truist Session: Beyond Campaign Marketing: Orchestrated Engagement at Truist Truist is a purpose-driven organization that is committed to inspire and build better lives and communities. Truist strives to serve with care in how they meet client needs, empower teammates, and lift up communities. As senior VP of Personalization Enablement, Xenia Lane leverages technology and data-enabled capabilities to deliver personalized client experiences. Xenia works side by side with her team and partners to create scalable, relevant, and orchestrated client engagement so that they can help their clients by putting caring conversations front and center.  In this session: How does technology and data translate into a personalized client experience? What else needs to be considered when moving from campaigns to orchestrated engagement?  How Truist defines success Speaker(s) Mindy

Recording URL: How Williams Racing Creates the Perfect Fan Experience Session: How Williams Racing Creates the Perfect Fan Experience Williams Racing was founded by Sir Frank Williams in an old carpet warehouse in Oxfordshire in 1978. Since Formula One began, over 120 teams have come and gone. Williams is one of only three brands that have competed consistently for over 40 years. They are on a mission to provide the best experience for fans by using behavioral (content consumption, channel preference), geo, and transactional (birthday, commerce, sweeps) data to provide the best one-on-one engagement. Join Aidan Lyons, chief growth officer, and senior director of Fan Analytics, Brian Mermelshtein, as they walk through how Williams is driving personalization at scale with Adobe technology. In this session, you'll see: The end-to-end customer journey built around the Grand Prix Race Day gamification on Live Grand Prix Experience across email and push surfaces with pr

Recording URL: How MLB Is Revolutionizing Fan Personalization at Scale  Session: How MLB Is Revolutionizing Fan Personalization at Scale MLB and Adobe are on a mission to completely reimagine the fan experience. Join Kasia Danilczuk, MLB’s senior product manager for fan data, and Chris Stolz, principal enterprise architect for Adobe, to learn how MLB and Adobe partnered to implement Adobe Experience Platform applications across 30 ball clubs. Hear how the implementation reduced end-to-end segmentation from a 7-day technical process to a self-serve, marketer-friendly process that can be done in less than a day. We'll take you through MLB's 2022 digital and customer experience journey, culminating with leveraging Adobe technology to deliver in-park offers and experiences to their fans in real time.  Learn about: Designing a unique implementation for 30 clubs and the league Enabling and empowering 30 clubs to centralize segmentation and deliver omnichannel audie

Is it possible to implement the AJO extension in the Adobe Experience Platform Mobile SDK plugin for apps in Flutter?

How to send offer attributes in offer library API in AJO

Hi, how do I get access to all the "Attributes" from the Unified Customer Profile in a Journey "Orchestration: Condition"?I don't seem to be able to go beyond the basics I have 5 other fields under Customer Profile "Attributes" that I cannot access in a ConditionThanks for the help

Hello AJO community members,   I have a use case where I created a landing page using AJO and published it. I'm able to preview this page but want to access this page over the web, simply putting the link of the landing page on a CTA on a AEM page to be accessible by the end user. The problem we are facing is that this AJO's published landing page is not accessible over the web. It's also mentioned in the Adobe doc's that "You cannot access your landing page by simply copy-pasting this URL into a web browser, even if published." Is there any other way by which I can access the landing page created in AJO?

Hi i'm trying to create an expression that will wait until 19:30:00 before proceeding through the journey. All i can see is wait a day but i can't specify wait until 7.30pm beofre arrying on. Can anyone help?   I've tried this expression but don't think it's right:     

In AJO do we have mechanism, similar to Adobe campaign, where we can stop all the campaigns via setting a common variable ? The way we do in our ACM ATM is to mark a common variable as false prior to data ingestion and analyze data quality through certain technical workflows. Once the data is verified and everything appears to be fine, we activate the common variable that allows workflows to run normally.   Primarily we are looking for some kind of automated (centralized way rather then modifying each journey/ campaign one by one) way to ensure the communications are not being send out of the AJO system until the data is being verified after ingestion.    With Regards, Amit

When we tried below code it is not working properly in AJO JSON. Anyone know how do we check date > 1 or date < 14 {{#each profile._nordea.Trigger.Triggers as |ABC|}}{%#if ABC.triggerName="trg_UAT_NCCL" and (ABC.dateAttribute02.getDayOfYear() <= currentDayOfYear())%} {"content_id":"UAT"}{%/if%}{{/each}}

How do i export a .txt or .csv file from Adobe Journey Optimizer?The client does not have AEP, only AJO.As I can export files in txt or csv, either campaign or as a journet without using AEP.

If you want to update a field from a journey using the Update profile action, when choosing the value by which it will be updated, it is only possible to choose from the ProfileFieldGroup field group. How could another field be used if it does not belong to that group of fields? department example  

Hi team, do you know how to use Google Fonts in email templates?   Thanks,   Pilar

Is it possible to attach a file in an email in Adobe Journey Optimizer?, I need to activate a campaign by API and send an attachment in the email of that campaign. Is there a way to do it?

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Powering Integrations with Platform & Enterprise Ecosystems Take a deep dive into the major data integration paths that power interoperability with Adobe Experience Platform and the Platform-native applications: Adobe Real-Time Customer Data Platform, Customer Journey Analytics, and Adobe Journey Optimizer. Learn to use Data Collection, Data Sources, Destinations SDK, and the Data Access APIs - as well as approaches to access, export, and egress data. These capabilities provide the foundation for integrations across applications in both the Adobe ecosystem and your own enterprise technology landscape. In this session: Learn common advantages and considerations when determining which approach and features to use for various use cases. See real-world production examples of how customers and partners have integrated with Platform using these data integration capabilities Session Schedule Tuesday, Mar 21 | 1:0

Recording URL: Innovations in Customer Engagement and Personalized Journeys Session: Innovations in Customer Engagement and Personalized Journeys Why is it that personalization frustrates so many brands to the point of abandonment? And why is it that most consumers feel that brands don’t know how to meaningfully engage with them across their journeys? The challenge comes down to a few basics: the ability to pay attention to real-time signals that consumers are sending; anticipating rather than reacting to create the next best experience; and connecting and optimizing experiences across interaction channels to deliver truly personalized end-to-end journeys. Join customer journey product and go-to-market experts Roger Woods and Kevin Lindsay, as they unravel these basics.  In this session, we: Examine consumer trends that are driving change and increasing pressure on brands Explore the top engagement use cases that are ripe for reimagination Demonstrate how Adobe Journey

Summit 2023 Registration: https://summit.adobe.com/na/ Session: Blazing a Path: Connecting Insights and Activation with CJA Fragmented data. Weeks to insights. Disconnected analysis and activation tools. Sound familiar? It’s time to connect the path that makes insights truly actionable. With Adobe Customer Journey Analytics, quickly discover insights, and then seamlessly publish customer audiences and activate through Adobe Journey Optimizer and Adobe Real-Time CDP. With insights driving your activation strategy, and analysis proving the impact, the virtuous cycle can’t be stopped.   In this session:  Learn how to conduct the best analysis to uncover new, valuable audiences based on omnichannel customer journeys   Understand the key use cases for audience publishing in Customer Journey Analytics and how it augments segmentation in Real-Time CDP   Get a sneak peek into how you can bring audience data back into Customer Journey Analytics for

Summit 2023 Registration: https://summit.adobe.com/na/ Hands-on Lab: Outbound Marketing with Adobe Experience Manager and AJO Content is key. In this digital era, people expect to be wowed—quickly. Between multiple devices and the content supported, such as instant messaging, email, web, push, and social media apps, consumers are incessantly bombarded with content. If a message isn’t compelling, they’re apt to delete it or entirely disengage. To ensure that your outbound marketing messages stand out, you must give your customers unique and relevant customer experiences. Find out what it takes to harness Experience Manager and AJO powered capabilities and key content creations intended for outbound marketing messages that empower you to stay ahead of the curve. This lab assumes some familiarity with Experience Manager and the Adobe AJO user interface, concepts, and terms. Learn how to: Create engaging content for outbound marketing material&nbsp

Summit 2023 Registration: https://summit.adobe.com/na/ Hands-on Lab: Create, Publish, and Analyze Audiences in CJA Join the Adobe product team as they walk you through how to leverage Adobe's Customer Journey Analytics, Real-Time CDP, and Adobe Journey Optimizer to deliver seamless and consistent customer experience across digital channels. Learn how to use Customer Journey Analytics to analyze and create audiences and activate on digital channels through Adobe Experience Platform and RTCDP for personalized experiences. In addition, get the bonus sneak peek into the upcoming Audience Analytics that will close the loop between Customer Journey Analytics, RTCDP, and Journey Optimizer.  In this lab: Learn how to analyze data in Customer Journey Analytics and find actionable insights for product managers and marketing managers Learn how product and marketing teams can leverage Audience Creation and Publishing in Customer Journey Analytics into Experience Platform

Summit 2023 Registration: https://summit.adobe.com/na/ Preconference Training: Create Personalized Customer Journeys with Journey Optimizer Engage with your customers effectively throughout their journey by leveraging the capabilities of Adobe Journey Optimizer. In this one-day session, learn how create personalized messages and audience segments, and build and publish customer journeys. Session Schedule Sunday, Mar 19 | 9:00 AM - 5:00 PM PDT Monday, Mar 20 | 9:00 AM - 5:00 PM PDT Speaker(s) James Buckley, Sr. Instructor, Adobe Mike D'Agostine, Sr. Instructor, Adobe Product(s) Adobe Journey Optimizer Full Schedule Check Here Q&A Please use this thread to ask questions related to this session.

Summit 2023 Registration: https://summit.adobe.com/na/ Hands-on Lab: Build Personalized Mobile Moments with Journey Optimizer As one of the most pervasive and ubiquitous technologies worldwide, mobile devices connect the physical and digital worlds. They allow marketers to engage with customers before, during, and after live events or experiences. Brands must build relationships with subscribers and members. And at every stage of the customer journey—whether online, in-person, and everything in between—they must facilitate contextual interactions. Built on top of Adobe Experience Platform, Adobe Journey Optimizer provides the key capabilities to make it all happen. In this hands-on lab: Set up In-app and Push campaigns Configure an omnichannel customer journey with SMS and email on a single canvas Build 1:1 personalized mobile messages with a rich experience designer Simulate and preview your mobile messages and test your journey Session Schedule Tuesday, Mar 21 |&nbs