I think the idea here is that items which get more votes (and you have one vote per authorized support person) will be escalated to product management. This Idea Exchange replaces the old Feature Request on hub.workfront.com. Advocating with your other Workfront contacts probably won't hurt either.
Basically I feel that this Backlog view should be using the standard interface for a task list, which would then also allow capability such as multi-edit as well.
