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Allow Individual Approval Decisions on Joint Proofs

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Level 1

11/28/23

Description - Our Creative teams have Projects that require multiple versions of a creative to be rendered with slight differences in size, composition, and messaging within the artwork itself.  The general theme still rolls up to the project itself, but the variances require individual Approvals by the legal team to ensure the offerings, messaging, and overall creative association is allowed from a legal standpoint.  The issue we are running into is trying to create a joint proof for all of these similar (But slightly different) creatives, is that we can only approve or reject all at once.  If only one or two of the creatives get rejected, we have to start the whole proof of all creative assets over again with a version 2.


Why is this feature important to you - It will save time and effort on our creative team that is currently spread thin from a resource allocation standpoint.

How would you like the feature to work - I would like to be able to submit individual approvals on the combined proof.  The combined proof creates a zip file that acts as the actual reviewed file.  With Individual Approvals enabled, an approval on each separate file would create a nonzipped version of the file to be saved in the documents folder (OR a specified "Approved" Folder if possible).  Anything not approved would have to be changed and iterated in the Proof Version 2.  EX: a combined Proof of 5 files has three approved and 2 Rejected.  The 3 approved files are saved as individual files in an "Approved Folder" in the documents section.  The two rejected will be required to be uploaded as a version 2 combined proof.

 

Current Behavior - The combined proof is created as a zip file for the actual review file, but you must approve or reject all files at the same time.  No individual approval is possible.

2 Comments

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Community Advisor

11/28/23

Would it be simpler to somehow adjust your workflow to upload individual proofs so that these individual documents could be approved?

If you upload a document with 50 pages and you want to approve 2 of them, what is Workfront supposed to do with that information?  From Workfront's perspective, the entire document is either approved or it isn't.

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Level 1

11/28/23

That is what we are currently doing but the gap is having to go in and make 5-10 individual poofs in a project which itself can be time consuming.  We are not talking about proofs for individual pages of a PDF or multi-page documents.  Those we would want to be able to review as a single proof.

This is specifically in regard to a project in which several assets are being created under the projects purpose but designed for different audiences or media channels.  As an example, we may be doing a sports campaign with seven different assets being developed with a similar creative concept.  The concept is designed and each asset is developed with unique sizing and slightly different messaging for different channels; Billboards, Social Media Sites, Web banners, etc...  They all follow the same creative concept but need to be reviewed individually by legal to ensure the messaging and offerings are allowed by legal.  If the BillBoard renditions are approved, but the social assets are not, we do not have a way to indicate that partial approval.  We can only approve or reject all assets at once.