Jeff, you can get a DW request in tableau format and be done with it (of course doable only if you have tableau which is worth it). For the data feeds, they can be humoungous but unless you really need to dig at the hit level data and are looking at building a DB or find a discrepancy, it's a waste of your time unless, then again you might get enjoy having all the benefits of the raw data. If you just want multiple dimensions, a bunch of metrics as per your above request, then yeah data warehous...