Hello everyone!  Looking forward to answering your questions and engaging in discussion around Adobe Target best practices!

https://spark.adobe.com/page/Lo3Spm4oBOvwF/  

@Shani2 Check out this Spark page on additional best practices for leveraging A4T: https://spark.adobe.com/page/Lo3Spm4oBOvwF/

@mravlich  Analytics team is working on enabling support for calculated metrics, but the complexity arises with how Analytics collects data based on visitors.  Good suggestions on best practices for using A4T and success metrics on this Spark page: https://spark.adobe.com/page/Lo3Spm4oBOvwF/

@Nicolas_Swisscom wrote:@Rob_Hornick why is AP and AT not an activity type of it's own i.e. and currently "inside" the A/B Test flow?What is the difference between AP, AT and Recommended for you? Are all 3 using the same algorithm?How would I be ablecable to use AT or AP together with a propensity s...

@ActiveMitchell wrote:Hello - how can I get into the Conversation? first timer here - already registered, not seeing the link.  thanks.You are in the conversation/discussion thread - post your question and we'll respond as quickly as we can!

@drewb6915421 wrote:@shanitco wrote:@ram_adobe Hi, what are your thoughts on adjusting the significance level for pages that are testing different stages in the conversion funnel (e.g. .05 vs .01)?Hi shanitco! 95% usually constitutes a reasonable trade-off between the risk of a false positive and th...

@shanitco wrote:@ram_adobe Hi, what are your thoughts on adjusting the significance level for pages that are testing different stages in the conversion funnel (e.g. .05 vs .01)?Hi shanitco! 95% usually constitutes a reasonable trade-off between the risk of a false positive and the opportunity costs ...

Hi David!  Given your product focus, can you speak to the benefits of a hybrid deployment approach i.e. client-side and server-side within the same Target account?

@ShannonHamiltonPM Hello Shannon,  can you share best use cases for using automated personalization vs Auto-Target?  Also what are some of the new enhancements coming to Auto-Target that were just announced at Adobe's Digital Summit?