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AdobeCraig
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Joined the community 15-02-2011 11:26:11 AM
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Re: First Touch / Last Touch Channel
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AdobeCraig
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AdobeCraig
- Adobe Analytics
Marketing Channels dimension with metrics using the newly released Attribution models and Attribution IQ. This will replace the Marketing Channels report from Reports & Analytics and the processing rules. You can use Page Views or Visits as a metric - it is just assessing how many page views or visits can be attributed to a particular channel. There are many companies that use page views to measure the success of a landing page (for example). That said, the deeper you can go into the sales funne...

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Re: Issue with creating segments that contain User IDs
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AdobeCraig
- Adobe Analytics
It may be possible to use a slightly different approach. for example, if you are putting the ID's into an evar, there is a metric created for that evar called, "evar instance"... for example, if the evar is cust ID, then there is a metric called cust ID Instance. you can create a segment that simply has "custom id instance exists" and that will capture all of the instances where there is a customer ID. Similarly, if you have a Classification file, you can select those items that do not have "uns...

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Re: Why are there so many metrics with same name appearing in component list
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AdobeCraig
- Adobe Analytics
The bottom line is - you should never see this - but organisations need someone who can clean this up.Usually this happens in companies where everyone is an administrator - which is a great strategy for encouraging creativity, but not so great for building an intuitive workspace. Adobe has many tools for administrators to avoid this situation - but it all comes down to a little governance - usually a naming convention for new metrics, and some care in creating projects for specific roles. When u...

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Re: Can you schedule an Analysis Workspace project?
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AdobeCraig
- Adobe Analytics
Just in case you haven't seen it - The new Spring 2016 update on April 21st included a PDF option for Analysis Workspace dashboards and the options to schedule reports.

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Re: Report Builder on Mac
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- Adobe Analytics
Report Builder is not available for the Mac directly - however, I have a Mac and I use the VM Ware version of Excel and Report Builder works well in that environment.

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Push Workflow or Project to Marketing Cloud
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AdobeCraig
- Adobe Analytics
I would like to push a completed workflow to the cloud like i can for other reports. (Use case is the Analytics manager pushes some suggests to the Target Optimization manager for suggested testing).

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