Hello @Rafael_Sahagun,The discrepancy between transactions in Adobe Analytics and your backend system could stem from several issues, most notably duplicate or reused transaction IDs as you've seen, some IDs appear months apart, which can inflate AA's transaction count if not properly deduplicated.A...

Hi @macykl ,Metrics like Bounce Rate (whether you look out of total Entries or Visits) can exceed 100% when segment overlaps or tracking implementation issues exist, particularly if:A visit is counted multiple times in some scenarios (e.g., reloads, redirects, or page misfires)Or "Entries" are under...

Hello @farzaanh, Data Warehouse in Adobe Analytics does not support the Approximate Count Distinct function, which is why you're not seeing those metrics as available options. This function is designed for use in Analysis Workspace to provide near-accurate unique counts while optimizing performance,...

Hello @priyankagupta20 ,I have categorized the pointers and attached example scenarios for each. Let me know if this helps!--> Only eVarUse case: Internal search termExample: A user searches “wireless earbuds”You want to know which search terms lead to conversions.You set eVar1 = wireless earbuds an...

Hello @Anjali2811 - You can go to this link and scroll to the very bottom, fill your details and request access to the Analysis workspace Sandbox. Hope it helps!

Hi @HanzalahUs ,Marketing channels are tracked at the visitor level across the full report suite, so attribution can span all domains and subdomains. To report accurately by domain, create hit-level segments using page URL, page name, or a domain-specific eVar. These segments can be applied to marke...

Marketing channels are set at the report suite level, so they apply across all domains and subdomains within that suite. Since your lookback window is 30 days and Direct/Internal are set not to overwrite, a new qualified channel like Paid Search can overwrite a previous Direct visit.In your example,...

Thanks for sharing that! If the referring domain is showing as Google instead of Instagram, the issue is likely due to how Instagram's in-app browser redirects traffic.Maybe, Analyze the redirect path using Chrome DevTools or a redirect checker to see if Google appears as an intermediary. If UTMs ar...

Based on the details provided, it appears that visits where Medium = SOCIAL are being assigned to the Paid Search channel. This issue correlates with a recent iOS update on Instagram, which may be impacting referral tracking.I would check the following: Marketing Channel Processing Rules : Navigate ...

Here are key reasons why a segment might not be available in Report Builder:Segment Scope & Processing – Some segments use processing rules, dimensions, or metrics that are not supported in Report Builder.Calculated Metrics Dependency – If a segment relies on calculated metrics that are not availabl...