Thank yo for sharing the detailed insights. If I've already started my test, and now I want to analyze the visits to this specific page (stored in ever), is there anyway I could do this in A4T? I'm interested in looking at confidence score for my treated group when it comes to number of visits to th...

Hi,  If we don't have success events in place, is it okay to use eVar Analytics metric in A4T report? If yes, how to do this? Is there any document or tutorial I can go through?

Thank you Pradeep. If I don't want to include same user again in my A/B test:1. What setting should I use?2. Currently, we are relying heavily on A4T reporting and I'm worried this setting won't be carried over to A4T reports? Is there a workaround? I don't want to recount the users since that would...

My apologies!Just updated the message.

As per https://experienceleague.adobe.com/docs/target/using/activities/priority.html?lang=en, a visitor only stays in an A/B test until it converts. If this is true, how come we see more orders than visitors in an A/B test that is set up with a primary goal as Revenue? Our revenue gets tracked along...

Thank you for mentioning this!I am still confused on what exact segment I need to apply and where? Are you saying after the test is completed, I should create a segment out of treatment group (variant)?

Can you also please share the the link for that thread? I need more details on this. 

that's the point!I have used this sheet as a workaround, however, without knowing "Sum KPI Squared" (which in this case is Revenue) I cannot perform the standard deviations and other statistical calculation. I already used https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-questions/su...

Nope, that is completely different from what I have asked. I am trying to use Adobe Sheet for analyzing standard deviations of target activities, since that is not available out of the box in Adobe Target. I used this https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-questions/sum-of-...

Oh no! The link you shared looks so different from the current UI of Adobe Target. The only range I see in the current UI is 'range of Lift (Low, Middle, High)' - which is usually the difference in the KPI I am measuring. To be able to make correct interpretation of the test results (not just on the...