Hi @Sneha-Parmar Analytics for Target (A4T) creates the flexibility to track the following metrics:*Unique Visitors, Visits, or Activity Impressions*Conversion Rates*Lift*ConfidenceHere is our docs link for more details into setting up different metrics in A4T: https://experienceleague.adobe.com/doc...

Analytics for Target (A4T) creates the flexibility to track the following metrics:*Unique Visitors, Visits, or Activity Impressions*Conversion Rates*Lift*ConfidenceHere is our docs link for more details into setting up different metrics in A4T: https://experienceleague.adobe.com/docs/analytics/analy...

@megankweise As far as round trip calls for Adobe Target, customers should be seeing milliseconds in speeds. We can work with you to do an audit for investigation and share specific numbers for Adobe Target performance - but this is most likely related to an issue with implementation. Perhaps multip...

@Optimizing Hi, Optimizing - you can view audience definition details on a pop-up card in various places in the Target UI without opening the audience. This functionality applies to audiences created in Target Standard/Premium and audiences imported from Target Classic or created via API.more info c...

@Amelia_Waliany these discussions are wonderful!