anhousto1

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anhousto1

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Joined the community 06-05-2020

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Re: Take Control of Server-side Forwarding: Using the [cm.ssf] Context Variable - Adobe Audience Manager 13-07-2021

@vibhatna - Yes, if it has already been set (or reset) in a previous call. But if not and you need to set it within the s.tl() call (ie. when a button is click)- just like any other analytics variable- to include it in the s.tl() call you must include it in the s.linkTrackVars list.

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Re: Take Control of Server-side Forwarding: Using the [cm.ssf] Context Variable - Adobe Audience Manager 12-07-2021

@vibhatna The context data variable should also get included in s.tl() calls. Be sure you are including "contextData.cm.ssf" in your s.linkTrackVars list prior to the s.tl() call.

553

Take Control of Server-side Forwarding: Using the [cm.ssf] Context Variable - Adobe Audience Manager 13-05-2020

Data governance is a top priority for most digital marketing customers today. Given that, customers need control over the data that gets forwarded to AAM from Adobe Analytics. Implementing the [cm.ssf] context variable gives our customers the power to flag Analytics hits that should not be forwarded to AAM. Let’s discuss a couple of use cases where the [cm.ssf] context variable has been used as a solution.User consentThis use case was related to GDPR and user consent. If a site visitor has not p...

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Re: how to Qualify user for the onboarded trait - Immedia... - Adobe Audience Manager 06-05-2020

A user can qualify for rule based traits in real-time. Onboarded traits are batch only.

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