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verap3225836
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Joined the community 08-03-2018 2:05:34 AM
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Adobe Analytics Data vs. Outbrain Data
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- Adobe Analytics
Hello,I have a question regarding the PageView data in Adobe analytics compared to the data I see in the advertising tool outbrain.Outbrain tells me that I've had thousends of clicks on my banner ads wich lead to the campaign-URL with tracking parameters. When I search for these tracking-parameters in Adobe Analytics the tool tells me that there were only a fraction of pageviews for the period compared to outbrain.For example:In febuary I had an outbrain campaign with 1.469 clicks (according to ...

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Flow Chart / Fallout: Unlogisches Nutzerverhalten
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- Adobe Analytics
Hallo,ich habe eine Frage zu Adobe Analytics.Ich wollte mir gerne über die Flow-Charts bzw. das Fall-Out Diagramm das Nutzerverhalten auf der Seite näher anschauen.Dabei habe ich festgestellt, dass der größte Anteil aller Nutzer nach dem Aufruf der Startseite nicht zu einer Unterseite wechselt, sondern anscheinend einfach die Startseite aktualisiert. Und das passiert nicht nur einmal...Auf die Ebene, die nach der Startseite am häufigsten aufgerufen wird, entfallen nur 2,2%.Liegt das daran, dass ...

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