Thank you for the detailed response! We'll be working on setting up our own calculations based on opens to assess content quality, as I believe CTR is a more suitable metric for that. Much appreciated!

Hi all,  I've noticed that the default click-through rate (CTR) reporting in Adobe Campaign Standard seems to calculate CTR based on the total number of recipients rather than the number of opens. Has anyone else experienced this, or could it be a setup issue on our end? I think it should be named C...