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Audiences with Multiple Profiles per Postal Address

Forum|Forum|1 year ago
December 6, 2024
5 replies
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Good morning Adobe community,

My organization has a need to pick only one customer per address in a shared household. When creating an audience, RTCDP only finds Profiles (customers) as part of the output, and we need a way of limiting our output to only one customer per postal address. Is there any sort of functionality that allows only one customer to be picked per address after audience targeting is complete?

Much obliged,

Adobe-Wan Kenobi

Real-Time Customer Data Platform

Best answer by ccg1706

Good morning @adobe_wankenobi,

There isn't a built-in-feature that automatically limits audience targeting to just one customer per postal address after the audience has been created.

As a workaround, what you can try is to create a rule that picks one profile per address, using computed filters or attributes. Another thing is to use the Query Service to write custom queries to make sure that only one profile is selected per address or use the deduplication feature. Also, if you are creating audinces you cal also refine your rules again to make sure only one profile is selected based on the conditions wanted.

Besides all, I leave you with some useful documentation:

- Query Service Overview

- Segmentation Service

Kind regards,

Celia

kautuk_sahni

Community Manager

@_manoj_kumar_ @nnakirikanti @atulchavan @indra-2 @hitaprem @nickmannion Kindly take a moment to review this question and share your valuable insights. Your expertise would be greatly appreciated!

Kautuk Sahni

kautuk_sahni

Community Manager

@brekrut @ccg1706 @abhinavbalooni @kumar29917170hcyp @gigicotruta @akshaykapil23 Kindly take a moment to review this question and share your valuable insights. Your expertise would be greatly appreciated!

Kautuk Sahni

ccg1706

Accepted solution

Community Advisor

Good morning @adobe_wankenobi,

There isn't a built-in-feature that automatically limits audience targeting to just one customer per postal address after the audience has been created.

As a workaround, what you can try is to create a rule that picks one profile per address, using computed filters or attributes. Another thing is to use the Query Service to write custom queries to make sure that only one profile is selected per address or use the deduplication feature. Also, if you are creating audinces you cal also refine your rules again to make sure only one profile is selected based on the conditions wanted.

Besides all, I leave you with some useful documentation:

- Query Service Overview

- Segmentation Service

Kind regards,

Celia

brekrut

Adobe Employee

@adobe_wankenobi

I can see in your initial post to this thread you are attempting to limit one postal address per customer.

Typically to designate a head of household as a data attribute would be performed outside of the Adobe Experience Platform or you can use Data Distiller to create this attribute. Once the attribute value is set you can bring this value into segmentation to ensure only one profile with the address is being targeted.

kautuk_sahni

Community Manager

@adobe_wankenobi Did you find the suggestions helpful? Please let us know if you require more information. Otherwise, please mark the answer as correct for posterity. If you've discovered a solution yourself, we would appreciate it if you could share it with the community. Thank you!

Kautuk Sahni

RiteshY18

Community Advisor

@adobe_wankenobi required is for a unique address / postal code, then can you think of a field which can be used as secondary identity for identity/profile service. like , street address or house number, postal code is not unique and can have more than customer

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