Session - Create and Manage Personalized Next-Best Offers
The Adobe Journey Optimizer decisioning services enables organizations to intelligently define, manage, and personalize next-best offers across customer interactions.
In this session, learn about:
- Exploring market trends and use cases for personalizing offers across all customer interactions
- Creating and managing offers with a central offer library
- Applying intelligence, rules, and constraints with the decisioning engine to determine the next-best offer based on a customer’s real-time profile
Session Schedule
Tuesday, Mar 15 | 11:00 AM - 11:30 AM PST
Wednesday, Mar 16 | 6:30 AM - 7:00 AM PST
Speaker(s)
Ken Lam, Principal Consultant , Adobe
Brandon Poyfair, Sr. Product Manager, Adobe
Product(s)
Adobe Journey Optimizer
Full Schedule
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Q&A
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Sukrity Wadhwa