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Adobe Summit 2022 | Adobe Journey Optimizer Session - Create and Manage Personalized Next-Best Offers





Session - Create and Manage Personalized Next-Best Offers

The Adobe Journey Optimizer decisioning services enables organizations to intelligently define, manage, and personalize next-best offers across customer interactions. 

In this session, learn about:

  • Exploring market trends and use cases for personalizing offers across all customer interactions
  • Creating and managing offers with a central offer library
  • Applying intelligence, rules, and constraints with the decisioning engine to determine the next-best offer based on a customer’s real-time profile

Session Schedule

Tuesday, Mar 15 | 11:00 AM - 11:30 AM PST

Wednesday, Mar 16 | 6:30 AM - 7:00 AM PST


Ken Lam, Principal Consultant , Adobe

Brandon Poyfair, Sr. Product Manager, Adobe


Adobe Journey Optimizer

Full Schedule

Check Here


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