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Is there a way to split same audience into two different activities?

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Level 3

Scenario:

Let's say 50% of All visitors are landing in an A/B Activity_1, which is live. Now, I want to utilize the 50% of All visitors who have not landed in first activity, for second A/B activity. Is there a way to configure audience in such scenario?

Note:

1. Both A/B test have same placements

2. I am not using Profile Attributes

1 Accepted Solution

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Correct answer by
Employee

Hi Kartik,

Based on your scenario it is a possibility that both the activities would collide with each other which would affect content delivery and reporting. The best approach that I would recommend in this case where you want the visitors to enter both the activities almost equally would be to create a profile script for a random number generator and based on the output if the result is even or odd assign the visitors to activity A and B respectively.

Hope that helps.

Thanks

Raag

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4 Replies

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Correct answer by
Employee

Hi Kartik,

Based on your scenario it is a possibility that both the activities would collide with each other which would affect content delivery and reporting. The best approach that I would recommend in this case where you want the visitors to enter both the activities almost equally would be to create a profile script for a random number generator and based on the output if the result is even or odd assign the visitors to activity A and B respectively.

Hope that helps.

Thanks

Raag

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Level 4

Here's one we use, if you never coded one before

name: testgroup

if (!user.get('testgroup')) {

var ran_number=Math.floor((Math.random() * 100) + 1);

return ran_number;

}

This one is 1=100

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Employee

You could also check out this video Profile Scripts in Adobe Target - YouTube  where there is a sample on how to create the profile script for targeting to two different user groups.