Hello. I wish there was a beginners or New user section.
We are now in the process of developing some new UI and a new website and would like to do some testing with Adobe TARGET. Need assistance with implementing Target, we are using DTM to manage. I tried to follow the video instruction but got confused, not sure if I need to put mbox.js code directly onto sight or not if using DTM. Need this done ASAP a P1 status.
Can someone tell me the steps I need to take to implement Target to our site. Keep in mind we are using DTM.
Thank you
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HI Darius ,
Thanks for getting back to us with the detailed query. Actually, We currently do not have use case documentation of using DTM to implement target taking a use-case as an example. However I would try my best to solve your query.
Basically Adding the Adobe Target Tool in DTM supports:
Hence taking your use case as an example i.e. Implement Adobe Target using DTM and create a wrapping mbox around carousel on the landing page of website and then A/B testing the same .
Please do let us know in case of any more questions or queries.
Thanks & Regards
Parit Mittal
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Hi Darius ,
Please see the following Getting Stated document to implement Target on your website using DTM . I hope this helps. Please do let us know if you have any more questions or queries.
https://marketing.adobe.com/resources/help/en_US/dtm/target/
Also, Please see the following Documentation for getting started with Adobe Target.
https://marketing.adobe.com/resources/help/en_US/target/ov/c_getting_started.html
Thanks & Regards
Parit Mittal
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Thanks Parit, I am currently using those resources you provided. The problem that I am having is there isn't anything showing how to use DTM with Target. What I mean is starting with DTM I guess and creating an Mbox or something and then going right to Target to set up the configurations for A/B n testing and then trouble shooting it. For example I am not sure if you are suppose to use DTM to creat an mbox and then go to Target to use that Mbox? See, I am confused nothing clearly states how they all work together. I have never used Target, so I am not sure what to do in Target.
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HI Darius ,
Thanks for getting back to us with the detailed query. Actually, We currently do not have use case documentation of using DTM to implement target taking a use-case as an example. However I would try my best to solve your query.
Basically Adding the Adobe Target Tool in DTM supports:
Hence taking your use case as an example i.e. Implement Adobe Target using DTM and create a wrapping mbox around carousel on the landing page of website and then A/B testing the same .
Please do let us know in case of any more questions or queries.
Thanks & Regards
Parit Mittal
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ParitMittal wrote...
HI Darius ,
Thanks for getting back to us with the detailed query. Actually, We currently do not have use case documentation of using DTM to implement target taking a use-case as an example. However I would try my best to solve your query.
Basically Adding the Adobe Target Tool in DTM supports:
Target Standard or Target Premium implementations (Creating Global Mbox call etc.)
Provides an easy method to place wrapping mboxes i.e. deliver or create mboxes around element on a page and then and then as decribed by you going right to Target to set up the configurations for A/B, Multivariate etc testing
Population of mbox and profile parameters in both global and regional mboxes
To trigger mboxes of JavaScript events, dynamic mboxes can be added to your site using dynamic tag management event-based rules.
Ex- You could trigger an mboxUpdate when the user clicks an element, plays a video, changes a form field, or scrolls to a certain part of the page. For single-page applications, you can trigger mboxes off of hashchange or custom events. The out-of-the-box options offer powerful ways to add dynamic mboxes
Hence taking your use case as an example i.e. Implement Adobe Target using DTM and create a wrapping mbox around carousel on the landing page of website and then A/B testing the same .
Add Adobe Target as tool in DTM
For more information see- https://marketing.adobe.com/resources/help/en_US/dtm/target/t_implementing-target-manually-js-hosted...
Create an Mbox around the element you want to test on a page by using Page Load rule in DTM
For More information around the same see- https://marketing.adobe.com/resources/help/en_US/dtm/target/wrapping_mboxes.html
Create an A/B test around the mbox creating using Adobe Target Interface,
Perform Q-A steps- https://marketing.adobe.com/resources/help/en_US/dtm/target/performing-qa-steps.html
Please do let us know in case of any more questions or queries.
Thanks & Regards
Parit Mittal
Parit, I am not able to access any of the links you provided. Each of them give me a 404 error code.
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Hi Darius,
The link URL have changed. Please use the below links:
Add Adobe Target as tool in DTM
For more information see- https://marketing.adobe.com/resources/help/en_US/target/dtm/t_implementing-target-manually-js-hosted...
Create an Mbox around the element you want to test on a page by using Page Load rule in DTM
For More information around the same see- https://marketing.adobe.com/resources/help/en_US/target/dtm/wrapping_mboxes.html
Create an A/B test around the mbox creating using Adobe Target Interface,
Perform Q-A steps- https://marketing.adobe.com/resources/help/en_US/target/dtm/performing-qa-steps.html
Thanks & Regards
Parit Mittal
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