Adobe Target Page Views divergence agains Google and OneTrust

[FerranSa]

Currently, using Adobe Target Mobile Visitor target for an activity, I see a divergence in visitors agains Google and OneTrust. Anybody knows why could this be happening? Probably the definition of each for a mobile visitor?

In my case, the counting was like this for mobile visitors:

- Adobe Target: 1,6K

- Google: 6,7K

- OneTrust: 5,6K

[pradnya_balvir]

Hi @FerranSa ,

Can you please provide more information and also confirm on below.

In your case google means traffic source =google

Also are you using audience = mobile visitors in your activity.

For One trust are you using OneTrust data or are you capturing views/visitors in adobe analytics.

[FerranSa]

Sure! Here the clarifications:

• Google = Google analytics
• I use Audience = Mobile visitors in my activity
• For OneTrust I'm using OneTrust data