Sending only anonymous users to Google ADS or DV360 (only ECID)

[Michael_Soprano]

Is it possible to send to Google destinations only anonymous users (I have got only their ECID)?

[AbinashNayak]

Hi @Michael_Soprano,
You can create an Audience with below rules.

• ECID exists.
• KnownCustomerID(GUID/CRMID Etc.) doesn't exist.

Then activate the audience using Google Ads or Google Display & Video 360 Connector from Destination Catalog.

Let me know if you face any issue.

Thanks,
Abinash

[kautuk_sahni]

@bjoern__koth @DavidRoss91 @ssj2 @Danny-Miller @jayakrishnaaparthasarathy @Asheesh_Pandey @vinodkomiri @supratim320 @SubeAEP @Jennifer_Andrews Kindly take a moment to review this question and share your valuable insights. Your expertise would be greatly appreciated!