Segmentation

[ribhubanerjee]

How the batch will be evaluated (streaming or batch) for below scenario?

Segment => loyaltystatus = 'Gold' &  productView in last 24 hours

Data incoming => loyalty data in batch & productView in streaming, need help on how to create this in AEP and understanding how it works

[Anil_Umachigi · Accepted solution]

@ribhubanerjee To create a segment all you have to do is choose those two attributes ( loyalty status & product view event  & 24 hour timeline) in the segment builder. 

Ok here's how it will work in below example set up

Loyalty data including status — ingested in hourly batch

Digital streaming data — WebSDK

The timing for when a customer becomes qualified for audiences is based on the journey taken by customer.

For existing customers, with batch data ingested before the streaming product view event, segmentation occurs in real-time. However, for new customers , the loyalty status information is not ingested until the next hourly batch, segmentation will only take place when the nightly job is executed.

Hope that helps 

Anil

[ribhubanerjee]

Hi Anil, this somehow is answering my question. I have another doubt that is what if the profile data is already available for the people who are viewing the page in the last 24 hours

[Anil_Umachigi]

did you mean before segment creation? The batch has to run post segment creation for customer to qualify. 

[ribhubanerjee]

Thanks, I got it now.