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Pixel Loader Extension by 33 Pixel

1982luca
Level 8
Level 8

Hello everyone,

 

I need to add a pixel on 3 party web site and verify the performance of campaigns. Can I use Pixel Loader Extension by 33 Pixel extension in Adobe Launch?

Thanks

 

4 Replies
jkm-disco
Level 5
Level 5

Hi @1982luca ,

 

You should never put a pixel onto a 3rd party site without the consent of the owning webmaster. If you are working with the webmaster, it is best to ask them to put the pixel on themselves. If they have otherwise given you access to edit their site (which I wouldn't consider 3rd party at that point), you could put the pixel on in different ways. The most flexible would be using a tag manager, e.g. Adobe Launch. This way you can update the pixel code or add/remove additional pixels while only requiring the website(s) to maintain a single script tag. Furthermore, if you do use Launch, you need only use a rule with a core, custom code action to place the javascript/html needed to fire an additional pixel.

1982luca
Level 8
Level 8
@jkm-disco, you mean that the best way is to create a webproperty where I can handle all pixel deployed in external website? For your information, This pixel is only for prospect during acquisition phase and paid media search. Do you have an alternative way?
jkm-disco
Level 5
Level 5

Hi @1982luca , I think I may still be misunderstanding the problem at hand. Is it that you're using paid search hosted by another company and you're trying to track performance?

1982luca
Level 8
Level 8
yes, my paid search is hosted in external web site and we want track performance.