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Conetnt Fragment && Experience Fragments Variations Use Case?

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Level 7

So for example when we are translating content fragments and experience fragments, the path of the resources should be like

/content/experience-fragments/my-site/en/header/master

/content/experience-fragments/my-site/en/footer/master

/content/experience-fragments/my-site/es/header/master

/content/experience-fragments/my-site/es/footer/master

/content/dam/my-site/en/content-fragments/profiles/tom/master

/content/dam/my-site/es/<to>/<fragment>

 

If I already use master for translations, why would I ever use variations? Because variations is not for translations?

 

1 Accepted Solution

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Correct answer by
Level 3

Hello @AEMWizard 

 

I recently had the opportunity to leverage the variations feature in AEM to great effect. My objective was to personalize a hero banner for distinct audience segments. To achieve this, I guided our content authors to develop tailored XF variations for various audiences and subsequently exported these variations to Adobe Target.

 

This integration allowed us to deliver specific offers based on data-layer variables, ensuring the content is dynamically served according to user requirements.

 

This instance serves as a prime example of the feature's utility.

 

Best regards,

Divashu

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2 Replies

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Community Advisor

@AEMWizard 

 

Variations in AEM allow you to create and manage different versions of content to serve specific audiences, languages, or any other user segments. Each variation can have its own set of content, layout, and even components.

 

Example: Consider a website that needs to provide a customized experience for users accessing it from desktops, tablets, and smartphones. Using variations, you can create different versions of a page optimized for each device type, ensuring an optimal viewing experience

 

Also view an example of how variations are used for personalized content in this video https://experienceleague.adobe.com/docs/experience-manager-learn/sites/personalization/experience-fr....

 

 


Aanchal Sikka

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Correct answer by
Level 3

Hello @AEMWizard 

 

I recently had the opportunity to leverage the variations feature in AEM to great effect. My objective was to personalize a hero banner for distinct audience segments. To achieve this, I guided our content authors to develop tailored XF variations for various audiences and subsequently exported these variations to Adobe Target.

 

This integration allowed us to deliver specific offers based on data-layer variables, ensuring the content is dynamically served according to user requirements.

 

This instance serves as a prime example of the feature's utility.

 

Best regards,

Divashu