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AEM x AI for Social Content | AEM Community Blog Seeding

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4/11/23

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AEM x AI for Social Content by JORGE CHÉRCOLES

Abstract

In case you missed them, we have published two previous articles on using AI with Adobe Experience Manager (AEM). The first one introduces the idea and the next article talks about the use case of creating a Summary and Keywords for a written content piece.

Can AI help me with marketing?
We had so much fun building out a solution for that first use case that we decided to explore another one!

We have already demonstrated how a content creator can generate a summary and keywords for an article or other written content. But, what if they want to share the published content on social media? Is there a way to create a social post using AI? There is!

Like with other asks of AI tools, if you ask for help writing a social post and provide enough data, the output you’ll receive is a usable post that you can share online!

Generating a Tweet
After creating metadata within a text Content Fragment, we decided to add another AI feature. Using an integration with OpenAI, we made it easy for a content creator to generate a Tweet for their article using the push of a button. See the demonstration in the video below.


Conclusion
While AEM is a very powerful content management system (CMS), integrating it with other technologies enhances it to cover more use cases making the job of content managers easier leaving them more time to strategize and work on their next ideas. Generating simple content like a Tweet using an AI integration is just a start. We have one more article coming in our AI series so look out for that.

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AEM x AI for Social Content

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