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Adobe Employee
May 15, 2024
Question

Visit Number not showing the correct data

  • May 15, 2024
  • 2 replies
  • 1857 views

How does the Visit Number dimension work in Adobe Analytics? Does it take into account the reporting time frame or the lifetime of the visitor?

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2 replies

pradnya_balvir
Community Advisor
Community Advisor
May 15, 2024

Hi @isinha ,

The ‘Visit number’ dimension reports which visit the visitor is currently on. When a new visit starts, this dimension item increases by 1.

 For example, if the visitor has never been to your site before, their first visit belongs to the dimension item "Visit number 1". If this is the visitor’s 12th visit to your site, they belong to the dimension item "Visit number 12".

Refer below document:

https://experienceleague.adobe.com/en/docs/analytics/components/dimensions/visit-number

 

Krishna_Musku
Community Advisor
Community Advisor
May 15, 2024

@isinha Visit Number accounted to the lifetime of the visitor, not by the reporting time frame.

Jennifer_Dungan
Community Advisor and Adobe Champion
Community Advisor and Adobe Champion
May 15, 2024

Yes, as @krishna_musku said, Visit Number is a lifetime metric... so if you have a two year data retention in Adobe, you won't even see "Visit Number 1" for users that started coming to the site more than 2 years ago (and are still identified as the same user)

May 15, 2024

My data on one account shows Visit Number 3, but New Visitor.  

And on another account shows timeSinceLastVisit = newvisitor, Repeat Visitor, Visit number=3

What's going on?