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Adobe Analytics Coffee Break: On Monday, January 30 at 10am PT, the NOAM User Group led by Jennifer Dungan and Jeff Bloomer will be joining us to answer your Analytics related questions. To register and for more information, follow the link to the right.
SOLVED

Track Exit Users

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Level 1

Hi Team,

 

I want to track the reason why there is drop(exit) of users after particular stage in a mobile app. I used the Flow to see the journey of the users and found 10% of previous step are exiting and approx. 5% are going back to previous page.

So I want to track two thing
1. Why the users are exiting?
2. Why they are going to previous step?

 

Regards,

Pankaj

1 Accepted Solution

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Correct answer by
Community Advisor

I don't think you can track "why" with AA. I imagine you'd need to ask your users for their reasons, which a survey might be more appropriate for.

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Correct answer by
Community Advisor

I don't think you can track "why" with AA. I imagine you'd need to ask your users for their reasons, which a survey might be more appropriate for.