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MemberID and Identity Stitching Between CJA and Marketo

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I want to create a MemberID strategy between CJA and Marketo that allows for identity stitching between the two platforms. CJA would be my source of truth and push down to Marketo. Marketo would basically be a fancy ESP. Has anyone accomplished this before, and if so, what was your process?

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Level 8

Hi @lisab94981616 Curious to understand the use case here. Since CJA is more of visualization layer based on AEP (Adobe Experience Platform). You could setup that as your source of truth and it also has an OOTB destination connector for Marketo - https://experienceleague.adobe.com/docs/experience-platform/destinations/catalog/adobe/marketo-engag...

 

 

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Correct answer by
Level 8

Hi @lisab94981616 Curious to understand the use case here. Since CJA is more of visualization layer based on AEP (Adobe Experience Platform). You could setup that as your source of truth and it also has an OOTB destination connector for Marketo - https://experienceleague.adobe.com/docs/experience-platform/destinations/catalog/adobe/marketo-engag...