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Facebook pixel not fired (page load, add-to-cart)


Level 4

Dear All,

Previously the Facebook pixel was fired at page load and Add-to-cart event but not its not working. Could you please help. thank you

2 Replies


Community Advisor

Unfortunately you do not give us anything to go on there.


Here are some steps you can take to debug your implementation:

  • In adobe launch make sure the rules are still enabled and are present in the production builld. One way to validate that they are in production build if to load the path to your library without the .min so replace .min.js with .js. Then do a search for the rule name and it should be present
  • Now enable the debug mode of Adobe Launch by any means you usually use. Reload the page and check if rule is fired at the milestone you expect it to fire. In the log it should tell you if the rule fires or does not meant a condition for example.
    • If it fires and you do not see anything then something is either wrong in the action or there is something on your site that blocks the server call 
    • If it does not fire check why it did not fire