Thanks in advance ,
Can anyone help with any documentation/Blog/PDF's which explains in detail how the data is captured , Marketing channels are assigned and other basic of Adobe Analytics.
Hi @nk11339 ,
This is a small video giving overview of AA data collection: https://experienceleague.adobe.com/docs/analytics-learn/tutorials/intro-to-analytics/analytics-basic...
However, there are certainly more details but that depends upon the type of your Analytics implementation method.
For marketing channels: https://experienceleague.adobe.com/docs/analytics/components/marketing-channels/c-rules.html?lang=en
Also, checkout this FAQ doc for more insights on Marketing channels: https://experienceleague.adobe.com/docs/analytics/components/marketing-channels/c-faq.html?lang=en
Let me know if you have any questions.
Hi HimanginiS ,
Thanks for the your help , I have went through these pages already and was looking for some other Blogs/Material which is helpful in understanding the basic of AA.
I am not sure what you are exactly looking for but to start with AA implementation you must check out this link: https://experienceleague.adobe.com/docs/analytics-learn/tutorials/implementation/implementation-basi...
In the left rail under "Implementation" you can explore all the related concepts/ documents.
Additionally, this is one communities thread listing various AA documents and helpful resources: https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-discussions/adobe-analytics-resourc...
Hope this helps!