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Adobe tracking code and How to create a "Revenue Visit Participation" metrics?

Level 2
Level 2

 If we use adobe tracking code for external media and if it lands on our HP (main page), is it possible to track revenue or revenue visit participation? I used to use Revenue Visit Participation metrics in my previous work place but can't find it in my current work place...if the page is not PDP or listing page, it's difficult to know exact revenue (correct if I'm wrong so i wanted to used "revenue visit participation" metrics to measure how the external ad contributed sales and orders and learn how to build it). Could you advise on these 2 questions? Thanks!

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