Is your company data-obsessed or data-driven? Data-obsessed cultures often ask for reporting and have whole teams for it, but when the data contradicts what they want to do, the data gets ignored, cherry-picked, or creatively interpreted. Data-driven cultures follow the data where it leads them, even with hard choices.
Join Adobe Analytics Champion Gitai Ben-Ammi on February 2nd at 11:00 AM ET | 5:00 PM CEST as he discusses what a data-driven culture looks like and shares strategies for using Adobe Analytics to build one.
Watch the on-demand recording here
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