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What happens on ad-tracking when users accidentally remove all cookies from the system?
I am a digital advertiser investing in search, display and social advertising. How can Adobe Media Optimizer improve ROI on my campaigns?
Is it possible to integrate Google AdWords or Bing AdCenter data (impressions, clicks, cost) into Adobe Analytics WITHOUT using Media Optimizer?
How to use Adobe latest Media optimizer
i saw your community media optimizer. I want to know that what is this and how is work. I have no plan and no guidelines. So please tell me here.
Hello!We want to start ad campaigns in Adobe Media Optimizer, please let us know the steps to start ads using this.Thanks,PB
If all the campaign budgets for all campaigns in a portfolio are adjusted, won’t that lead to a massive overspend?
What is multivariate creative optimization? Sounds complicated.
I understand that the Learning Budget allows us to systematically spend budget to learn about unexplored keywords. I have set my learning budget to 10%. When can I reduce my learning budget?
For Search, are you setting bids for every unique keyword and match-type combination?
Can someone outline the reasons of over/underspend that I often see once a while on my portfolios (as compared to my budget). Are there any best practices that I can follow to align my actual spend with my budget.
I am using AMO to advertise on Facebook. I thought the concept of adgroups did not exist in Facebook. Why do I see ad groups for my Facebook campaigns in AMO?
What's the difference between the search revenue model and the retail revenue model, and when should I use each?
I want to use a rules based approach (i.e. what AMO calls Bid Rules) along with some campaigns that use the Portfolio Theory Approach. Is this possible?
What will happen if I make large budget changes to a portfolio?
If a follower views or acts on a Tweet before it's promoted as an ad, will it count as an impression/click/retweet/reply?
My group is interested in showing ads only on finance websites. Is there a specific RTB source that I should be choosing to show up on finance sites?
I have search campaigns on Google, Microsoft and Baidu. Can I put all those campaigns in one Portfolio?
I have mainly Search cmapaigns and a few Content campigns. Can I have all of them in one Portfolio? Or should I create seperate Portfolios for Search and Content?
I am currently in the process of setting up a Search Portfolio. I have two main objectives (leads and revenue) and all the campaigns lead to both those objectives. Should all those campaigns be in 1 Portfolio? Or should I restructure my campaigns so there is 1 clear objective for the campaigns? At the most basic level, I am asking if its better to have more campaigns in a Portfolio or less? Also, is it recommended that I have only 1 metric in the Objective?
Because we set budgets at the campaign and the portfolio level, which budget gets priority?
Why may a portfolio spend much more than the budget target on some days and much less on other days?
Can I put my RTB campaigns and API based campaigns in one Portfolio?
How can a portfolio have higher revenue model coverage than cost model coverage?
How much model coverage is adequate?
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