Hi everyoneWhen creating an A/B test, there are more options to change
the offer in the editor than when creating a multivariate test:A/B
testMultivariate testHowever, in a sheet about Target i found the
following passage:Multivariate testing (MVT)—Explore the impact of
changing and combining different elements ona page—in more permutations
than any marketer could do manually. For example, test multiplehero
images on a home page, in conjunction with testing the image location
and a button’s colo...
Hi AmeliaThanks for your answer and sorry for my delayed reply.Does this
apply to both Standard and Premium or just Standard? I ask because some
Target product sheet contains the following passage:Multivariate testing
(MVT)—Explore the impact of changing and combining different elements
ona page—in more permutations than any marketer could do manually. For
example, test multiplehero images on a home page, in conjunction with
testing the image location and a button’s color,size, and placement.
Si...
Hi everyoneWhen creating an A/B test, i see more options to change the
offer in the editor than when creating a multivariate test:A/B
testMultivariate testAre you planning to add the same features to the
Multivariate testing as well?Regards,Patrick
