Discover new insights and what's next for marketing and AI at the Adobe AI Forum in Chicago on Nov 4 2025!

[jon_chen]

Join us for our AI Forum in Chicago on November 4th, 9 AM - 3:30 PM CT

Engage directly with Adobe’s newest AI capabilities, hear from top Adobe executives during the keynote, and gain valuable perspectives from partners like IBM and Microsoft — all while connecting with peers who are driving innovation forward.

Explore agentic AI

Blend human ingenuity with intelligent marketing agents to create more tailored, impactful experiences. Discover how organizations like IBM and Microsoft are leveraging agentic AI to simplify processes and enhance decision-making.

Unlock strategic perspectives

Understand Adobe’s philosophy on responsible, brand-safe AI and get actionable guidance to help your business maximize its potential with human-centered innovation.

Learn from customer success

Hear firsthand how industry leaders are using Adobe AI to tackle challenges, seize new opportunities, and foster stronger team collaboration.

Dive into hands-on experiences

Interact with Adobe’s cutting-edge tools through immersive activities that showcase real-world applications in personalization, content creation, and workflow automation.

REGISTER FOR FREE NOW

[JordanCo8]

That sounds like an exciting lineup  especially the “agentic AI” sessions.
The collaboration angle between IBM, Microsoft, and Adobe feels like a step toward a more interoperable marketing ecosystem where AI models can actually talk to each other instead of staying siloed.

I’ve been experimenting with a small-scale demo on cross-platform content delivery at https://inatbixindir.tr/ to observe how adaptive AI recommendations behave when integrated with human review loops. Even at that micro level, it’s clear how much efficiency improves when automation supports creative intent rather than replacing it.