Description - When creating an Audience in Target, the platform allows users to target visitor's based on their browser language. Per the documentation, only a handful of languages are offered: https://experienceleague.adobe.com/docs/target/using/audiences/create-audiences/categories-audiences... Since the platform only offers "major" language versions (English, Spanish, Italian, etc; ), it seems logical to assume that this would include language "subvariants" (i.e. English (United States). That is, if I create an Audience targetting "English" I would expect this to include visitors with a browser language of English (United States), English (United Kingdom), etc. Put another way, given that Target does not offer anything more specific, I would expect only the "primary subtag" of an IETF Language Tag to be taken into account; I would expect en, en-us, en-uk, and so on to be considered "English" for targetting purposes. However, this is not the case. An Audience that targets English language browsers does not match English (United States) or anything but "English" (with no variant). As such, this renders the language targetting nearly useless as the vast majority of users, at least in our region, will have some sort of language subvariant set in their browser (with en-us/English (United States being predominant for us).
Why is this feature important to you - The current Language targetting feature is essentially non-functional for our organization. Most visitors will have their browser language set to "English (United States)" or similar.
How would you like the feature to work - See above.
Current Behaviour - See above.