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How to exclude visitor on Success Metric?


Level 2

In Adobe Target Classic, there was the ability to remove a visitor from the campaign once the visitor sees a specific success metric.  I don't see that anymore in Adobe Target.  Has this functionality been removed? Is there something similar?

1 Reply



Hi Benjamin,

You can setup an activity to exclude visitors post a success metric has been triggered in Target Standard/Premium as well.


For this click on the 3 dots on the goal metric input and add advanced settings which would allow you the options to exclude the visitor from the activity once he/she has encounter the success metric defined. More information on this is also available in the following help documentation : Success Metrics

Hope that helps.