Adobe Target - 2017 winner of DMA Innovation Award for Personalization

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We are proud to announce that Adobe Target is the 2017 winner of the Data & Marketing Association’s (DMA) Innovation Award for personalization. The award is “to showcase the disruptors that are creating innovative developments in the use of data and applying data in groundbreaking ways.” Our latest innovations in Adobe Sensei-powered One Click Personalization – Auto-Target – are clearly differentiators.

Adobe Blog post : Adobe Target for the WIN at the DMA Innovation Awards