Adobe Employee

🗣️ [Mentor Pratheep Arun Raj] 🌟 Adobe Target Community Mentorship Program 2024 🌟

Forum|Forum|1 year ago
April 29, 2024
10 replies
6392 views

Hello Team,

Welcome to the Adobe Target Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Target Community Mentor, Arun (aka @PratheepArunRaj), who will be here to guide and support you and your peers with your Adobe Target questions as you prepare for the Adobe Target Business Practitioner Master Certification (Exam ID: AD0-E407), through to the end of the program.

A little bit about your Adobe Target Community Mentor, Arun:

Enterprise Architect (NextRow Digital) with 12+ years of experience in MIS, Analytics, Personalization and Customer Data Platform | Brand Ambassador, User Group Leader, Community Advisor in Adobe | Founder and Author of Terryn Winter Analytics (Blog Portal) | Holder of 8 Adobe Certifications across Adobe Analytics, Adobe Target, and Adobe Audience Manager.

Aspirants mapped to Mentor, Arun ( @PratheepArunRaj😞

How to participate

Aspirants’ goal is to clear their Adobe Target Certification during the duration of the program: April 29th, 2024 – June 2nd, 2024.
Aspirants: Post your Questions in this thread to connect with Mentor, Arun (@PratheepArunRaj), and your fellow Aspirant peers. *You are all preparing for the same Certification, so feel free to use this space to share what you’re learning and collaborate!

Suggested Next Steps for Aspirants: 💡

💡 Update your Community Profile photo with your latest headshot so that you can stand out to your Mentor and Peer Aspirants.
💡 "Like" this thread to confirm your participation in the program
💡 Introduce yourself to Pratheep and your Aspirant peers by Replying to this Thread! Break the ice by introducing yourself (location, org/ company, etc.) and your experience with/ interest in Adobe Target 🙂
💡 Post your Questions to this thread as you begin learning more about the Adobe Target Business Practitioner Master Certification (Exam ID: AD0-E407)
💡 Test your Target knowledge by browsing through the Adobe Target Community Questions and taking your best shot at answering some Qs!
💡 Remember that every post / like / comment you make in your contextual thread and in the Target Community throughout the duration of the program helps increase your chance to be recognized by your Mentor and win exclusive Adobe swag, so bring your best efforts!

Quick links

We're wishing you all the best as you embark on this learning journey!

Cheers,

Amelia

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M

MahimitraCh

Level 3

Hello All,

This is Mahimitra from Nextrow digital, Chicago. I have over 4.5years of experience in digital analytics involving Adobe analytics and Target. Nice to meet you all.

PratheepArunRaj

Community Advisor and Adobe Champion

Nice to meet you @mahimitrach ! Let's work together during the upcoming weeks.

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

pradnya_balvir

Community Advisor

Hi Everyone,

I am Pradnya. I have 15 years of experience in digital analytics. Worked on multiple analytics tools: Adobe Analytics, Google Analytics, WebTrends.

I am in Juniper Networks from last 7 years. Was handling and leading Analytics team till 2021. Now leading Target and working on optimisation and personalization of website.

Looking forward to connect with you all!

PratheepArunRaj

Community Advisor and Adobe Champion

Nice to meet you @pradnya_balvir ! Let's work together during the upcoming weeks.

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

viveksachdeva

Community Advisor

Hello everyone,

My name is Vivek and I am currently working in Singapore.

I have been working with Adobe Marketing Cloud for over 10 years, most of which has been on Adobe Experience Manager. I have worked on projects implementing Adobe Analytics, Adobe Target, Adobe Audience Manager and Adobe Campaign.

Most of the work that I have done on Adobe Target has been for web based applications. Eager to learn more about the product, meet all the champions and get certified.

Cheers!!

PratheepArunRaj

Community Advisor and Adobe Champion

Nice to meet you @viveksachdeva ! Let's work together during the upcoming weeks.

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

Nice to meet you all. I understand that most of them already have strong experience with Adobe Target, therefore let's move straight into the certification. Our focus for the next few weeks will be on certification topics linked to the product, rather than the product by itself. For a quick reference I am posting the topics here.

Section 1: Adobe Target fundamentals (13%)

Identify the appropriate Adobe Target usage for a given scenario
Explain the fundamental technologies of an Adobe Target implementation

Section 2: Integrating with Adobe Target (18%)

Apply the process to integrate Adobe Target with Adobe Analytics (A4T)
Apply the process to integrate Adobe Target to Adobe Experience Manager
Describe integration with Adobe Experience Cloud Solutions and Adobe Experience Platform solutions
Describe the integration with Adobe Experience Cloud Audiences

Section 3: Adobe Target administration and governance (6%)

Define an ongoing Adobe Target implementation strategy and system governance
Apply the process and best practices to manage users
Describe the administration aspects of the implementation setup

Section 4: Adobe Target and supported touch points (6%)

Describe client-side delivery implementation
Describe server-side delivery implementation
Describe implementation requirements for mobile, email targeting, and APIs

Section 5: Leverage Adobe Target recommendations (11%)

Demonstrate an understanding of recommendations, catalogs, and criteria
Apply the process to configure Target recommendations

Section 6: Architect, design and implement Adobe Target (18%)

Select the correct Target Request implementation (Global, Order Confirm, Hybrid)
Evaluate and design an Adobe Target implementation
Describe the implementation of Adobe Target in Native Mobile Apps

Section 7: Troubleshooting (28%)

Troubleshoot mbox errors
Troubleshoot Target Request and Response errors
Troubleshoot activity setup errors
Understand integration errors
Troubleshoot Adobe Target Recommendations Errors

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

pradnya_balvir

Community Advisor

Thanks @pratheeparunraj for sharing the information. Its helpful.

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

Here are the topics to cover for Section 01 (Module 01).

Target Activity Types
Multivariate Test Overview
at.js functions
Visitor profiles.

Go through the attachment and all the links referenced in the attachment. Post your questions and queries to start the engagement.

Aside, let's have a QUIZ every Sunday/Monday to evaluate the preparation.

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

Master_Architect_Module1.pdf

PratheepArunRaj

Community Advisor and Adobe Champion

QUIZ - Week 01: For manual A/B Testing, increasing the Baseline Conversion Rate (Control Offer) can result in any of the below?

A. Decreased days to complete the test and decreased Sample Size per Offer (# of visitors).

B. Decreased days to complete the test and increased Sample Size per Offer (# of visitors).

C. Increased days to complete the test and increased Sample Size per Offer (# of visitors).

D. Increased days to complete the test and decreased Sample Size per Offer (# of visitors).

PS: Note that Sample Size Calculator is pretty important topic to cover in Target Fundamentals. mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

viveksachdeva

Community Advisor

A.

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

Here are the topics to cover for Section 02 (Module 02).

Integrate Target with Adobe Campaign and AEM.
A4T
Experience Cloud Audiences

Go through the attachment and all the links referenced in the attachment. Post your questions and queries to start the engagement.

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

Master_Architect_Module2.pdf

pradnya_balvir

Community Advisor

Thanks @pratheeparunraj , will go through it.

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

I'm not sure whether you are aware of my blog from the last year Mentoship Program.

If you are aware, well and good; otherwise, I would recommend you go through the blog.

Blog Link: https://experienceleaguecommunities.adobe.com/t5/adobe-target-blogs/tips-amp-tricks-for-adobe-target-certifications/ba-p/603611

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

I hope you are working on the certification! If you have any queries please let me know, also, if you suggest a call, I am open to it.

Here are the topics to cover for Section 03 (Module 03) and Section 04 (Module 04).

Adobe Target administration and governance
Adobe Target and supported touch-points

Go through the attachment and all the links referenced in the attachment. Post your questions and queries, if any.

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

Master_Architect_Module3.pdf

Master_Architect_Module4.pdf

pradnya_balvir

Community Advisor

Thanks @pratheeparunraj.

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

Here are the topics to cover for Section 05 (Module 05), Section 06 (Module 06), and Section 07 (Module 07).

Leverage Adobe Target recommendations
Architect, design, and implement Adobe Target
Troubleshooting

As of date, we have covered all the modules. From here, I would highly encourage you to keep the discussions and queries.

Important: Plan for the certification and keep me posted on your tentative date for the Certification. Once we consolidate the dates, we will work with Adobe for the Certification Discounts/Vouchers (**If any).

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

Master_Architect_Module7.pdf

Master_Architect_Module5.pdf

Master_Architect_Module6.pdf

pradnya_balvir

Community Advisor

Hi @pratheeparunraj , Thanks for sharing the documents.

Can you please share some more sample questions on all the modules?

It will be more helpful in preparation.

And also, if possible can we connect on call or meeting.

I am planning to do certification in couple of weeks.

PratheepArunRaj

Community Advisor and Adobe Champion

Hello @pradnya_balvir,

Did you take Adobe's Sample Test? If not, that will help you with the sample questions.

First, log in to the Adobe Credential Management System with your Adobe ID.
Then, go to the Adobe Certification Exam Prep Portal to find your practice test as below.

There are 48 Questions. Checkout the same and reach out me for questions and queries.

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

PratheepArunRaj

Community Advisor and Adobe Champion

Hello mahimitra98, ajitsa, Akanksha Singh, MaheshSrini, prads, Sathya_Murugaiyan, Swatidubey, viveksachdeva!

Last chance to grab a 50% offer on the certification fee.

Plan for the certification, and keep me posted on your tentative date for the certification. I will work with the Adobe team and get the certification vouchers for you.

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

pradnya_balvir

Community Advisor

Hi @pratheeparunraj , What is a criteria for 100%.

I would like to do certification on Wednesday 12th June.

Thank you.

Pradnya

PratheepArunRaj

Community Advisor and Adobe Champion

Hello @pradnya_balvir ,

Aspirants who have correct replies to the quizzes and are most engaging will be qualified for 100% voucher. Fingers crossed for now! I will get back to you.

Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics

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