XDM schema for sending data to Customer Journey Analytics (CJA) | Community
Skip to main content
R
reddy_y-11
Level 3
March 22, 2025
Question

XDM schema for sending data to Customer Journey Analytics (CJA)

  • March 22, 2025
  • 2 replies
  • 655 views

Hi Everyone,

 

I'm working on an XDM schema for sending data to Customer Journey Analytics (CJA). The goal is to send the data just like existing Adobe Analytics data to CJA. I'm using the XDM Experience Event class and need help choosing the appropriate field group from these options:

 

  • Adobe Analytics ExperienceEvent Full Extension
  • Adobe Analytics ExperienceEvent Template
  • AEP Web SDK ExperienceEvent

I'm confused about which field group will best to match my existing Adobe Analytics data in CJA.

  1. Could someone explain the differences between these field groups and when each should be used?
  2. Specifically, what field group is recommended for collecting data to CJA?

    2 replies

    John_Man
    Community Advisor
    John_ManCommunity Advisor
    Community Advisor
    April 10, 2025

    Hi @reddy_y-11 

     

    If it's a new CJA implementation, don't think it's needed to leverage those AA field group, the beauty of CJA is to design a XDM schema which fits your business model instead of binding to eVars in AA.

     

    There are still some standard field groups that is useful, e.g. ProductListItems for eCommerce to add to your XDM schema.

     

    Thanks,

    John

     

     

    gautham_madala
    gautham_madala
    Level 5
    April 13, 2025

    I would use the Upgrade to CJA migration guide thats available in CJA. Since most of your questions will be covered there. 
    To answer in short- if you are migrating from AA to CJA and want to use AASC to get the data to CJA. 
    You can use the default schema that adobe provides and add a bunch of custom mappings if needed. 
    or 
    you can create  your own schema and make the mapping in launch through websdk rules/attributes to send data through datastreams. 

      Terms & ConditionsAccessibility statement

      Loading footer...