Expand my Community achievements bar.

Join us on September 25th for a must-attend webinar featuring Adobe Experience Maker winner Anish Raul. Discover how leading enterprises are adopting AI into their workflows securely, responsibly, and at scale.

Check custom upload audience remaining TTL

Avatar

Level 4

Hi, I have a custom upload audience "X" created from a CSV file. Is there a way - UI or API - to determine what the TTL is for this audience / dataset ? And how much is left until it expires?

2 Replies

Avatar

Level 10

In Adobe CDP , externally generated audiences have a default data expiration of 30 days.

Avatar

Level 4

That I know.

 

However, there is an advanced option when you create the custom upload audience: Data Expiration (Number of days after which the audience membership will expire), where you can set a value between 1 and 180 days, therefor overwriting the 30 days default. At least this is how I understand this option.

AEP TTL.jpg

However, once the audience was created, that info is not visible on the UI. With an API call you get a ttlInDays item in the json payload (something like "ttlInDays": 180) which seems to show the value I provide when creating the audience. So, I thought that maybe, just having that ttlInDays and the date when the audience was created, we can approximately say when the audience will expire.

ttlinjson.jpg

However, I created a test audience from csv on Aug 20, 2025 with a Data Expiration set for 3 days. Just wanted to see what happens, without waiting too long. If I check the audience today (Sept 07, way more that 3 days after). I see "ttlInDays": 3, but the audience doesn't seem to have expired - still shows the same number of members as it did in the beginning.

So, how am I to understand the TTL in this case?