The Future of Digitalization is Now the Present | AEM Community Blog Seeding

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kautuk_sahni

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kautuk_sahni

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kautuk_sahni
Community Manager

17-06-2020

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The Future of Digitalization is Now the Present by AdobeBlog

Abstract

Some of the most useful inventions were largely accidental. Alexander Flemingโ€™s discovery of penicillin is a famous example. In 1928, he came home from vacation and found that a mysterious mold had killed some Staphylococcus bacteria heโ€™d been growing in his messy lab. Alexander himself described the discovery as accidental. But as a doctor in the Royal Army Medical Corps during WWI, heโ€™d seen countless soldiers die of sepsis, and so he made it his goal to find antibacterial substances. Even if the mold werenโ€™t the direct outcome of a deliberate experiment, it solved a consequential problem that had been on Alexanderโ€™s mind for over a decade.

As a result of the COVID-19 crisis, as the world rushes to squelch this virus, we are also undergoing a forced experiment in rapid digitalization. Right now weโ€™re in the โ€œmessy middleโ€ โ€” to borrow a phrase from Adobeโ€™s own Scott Belsky. But at some point weโ€™ll be able to look back and list all the useful technologies and practices that emerged during the pandemic. Many of them will solve short-term problems arising from the crisis itself โ€” and some will also move us closer to solving other problems weโ€™ve been thinking about for years. If weโ€™re lucky, a few may be in the league of Alexanderโ€™s discovery of penicillin, which transformed modern medicine.

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The Future of Digitalization is Now the Present

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