- No need to have seperate site for shopping & actual site.
- Business team can make own decision (Author can change without impacting the underlying commerce functionality)
- Reduce testing time has part of it already tested by product.
- Personalized & easy to simulate.
- Hybris' web service are extensible hence our Commerce API are also quite flexible.
There are couple of customer live with using hybris & all of them i know implemented some extension/customization based on custom requirements. For references you can reach through your sales team.
Down side if in case development team is SQL background Takes time to understand hierarchy implementation.