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Datalayer Miss placed in website

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If we miss placed the datalayer in the website what are issues we can predict.

Ex: datalayer is placed after the adobe launch script what are issues we will get in analytics.

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Correct answer by
Community Advisor

Hello @EdwinSusaiamul ,
In one of our project, we placed the Datalayer script in the not recommended place. Then after a certain time, we found there are some mismatch with the predicted figure. Mostly, data is lost and after a certain workaround, we figured out that events are triggering but data is not collected. However, theoretically, you might get the following issues-

  • No data will be collected for events that are fired
  • The data that is collected may be inaccurate
  • Delayed, Incomplete or missing data

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1 Reply

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Correct answer by
Community Advisor

Hello @EdwinSusaiamul ,
In one of our project, we placed the Datalayer script in the not recommended place. Then after a certain time, we found there are some mismatch with the predicted figure. Mostly, data is lost and after a certain workaround, we figured out that events are triggering but data is not collected. However, theoretically, you might get the following issues-

  • No data will be collected for events that are fired
  • The data that is collected may be inaccurate
  • Delayed, Incomplete or missing data