To understand where we are going in Web Content Management, we must first understand how we got to where we are now. Let’s embark on a semi-accurate and mildly satirical journey through the history of Web Content Management.
In the Beginning…
In the beginning, the web developer created raw HTML without form or process and saw it was bad.
Incantations such as FrontPage and Dreamweaver could produce elegant pages from arcane HTML tags, but code and content were inexorably mixed any changes to words or images required developer support.
Developers grew tired of marketing buzzing on about customer journeys, content velocity, and interactions and decided something must be done to provide separation between content and code.