Hello All - I'm working on a Mobile App and the content for Mobile App is powered by AEM. I have used experience fragments due to their sheer advantage of being able to export to target and reuse of content for mobile app and website both. However, there is a lot of chattiness between app and AEM (Dispatcher - akamai) and I'm not sure how to find the right balance between when to use experience fragments for content to be provided to Mobile app vs use Content services (and not able to use export to target and run any personalization). I know that this is very specific issue to our app and we need to identify the locations within Mobile App where we want to run the A/B test or any other campaign and use experience fragments there - but I'm reaching to understand if there are any best practices, design approaches?
As always - appreciate your help!