
Abstract
Video: https://images-tv.adobe.com/mpcv3/6482/52ac7010-36df-4085-9393-7f485d8a88c0_1660776046.854x480at800_h264.mp4
When you are building or rebuilding your website there are many business decisions that need to be made that have implications on how the site is technically implemented. The strategies and decisions made before you even start user experience design can have a profound effect on the success of your website as a marketing and business channel. Enable your marketers, deploy sites faster, and continuously improve your experiences.
In this session you will learn:
The different website management models and their benefits
How to implement a governance model that fits your organization
How to continuously evolve as your organization matures
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Q&A
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